Contents

Foundations of Global Expansion and Strategic Alliances

Objective: Understand the fundamentals of global expansion and the role of strategic partnerships in achieving business growth.

• The Challenges for the Managers
• Key Drivers of Global Expansion
• Introduction to Strategic Partnerships and Alliances
• Identifying Global Opportunities

Building and Managing Strategic Partnerships

Objective: Learn how to identify, evaluate, and establish strategic partnerships.

• Identifying Potential Partners
• Negotiating and Structuring Alliances
• Cultural and Organizational Alignment
• Case in Partnership

Leveraging Partnerships for Market Entry and Growth

Objective: Explore how strategic alliances can facilitate market entry and drive growth.

• Market Entry Strategies
• Co-Branding and Co-Marketing Strategies
• Innovation through Partnerships
• Panel Discussion: Lessons from Industry Leaders

Managing and Sustaining Strategic Alliances

Objective: Develop skills to manage and sustain long-term partnerships.

• Governance and Relationship Management
• Performance Measurement and KPIs
• Risk Management in Alliances
• Case Study Analysis: Sustaining Long-Term Alliances

Strategic Planning and Implementation

Objective: Develop a strategic plan for global expansion through partnerships.

• Strategic Planning Framework
• Action Planning Workshop
• Final Presentations
• Closing Session: Next Steps and Networking

Who Should Attend

This executive training program is designed for Chinese managers and business leaders who are involved in or planning to lead global expansion initiatives. Specifically, it is ideal for:

1. Senior Executives and Business Leaders:

   • CEOs, COOs, and other C-suite executives responsible for driving global growth strategies.

2. Global Expansion and Business Development Managers:

   • Professionals tasked with identifying and entering new international markets.

3. Partnership and Alliance Managers:

   • Individuals responsible for building, managing, and sustaining strategic partnerships.

4. Marketing and Sales Leaders:

   • Managers overseeing co-branding, co-marketing, and market entry strategies.

5. Innovation and R&D Leaders:

   • Professionals focused on collaborative innovation and leveraging partnerships for R&D.

6. Legal and Financial Advisors:

   • Legal and financial experts involved in structuring and negotiating partnership agreements.

7. Operations and Supply Chain Managers:

   • Leaders managing cross-border operations and supply chain collaborations.

8. Entrepreneurs and Business Owners:

   • Founders and owners of businesses looking to expand globally through strategic alliances.

9. Government and Policy Makers:

   • Officials involved in facilitating international trade and partnerships.

10. Consultants and Advisors:

    • Professionals providing strategic advice on global expansion and partnership strategies.

Benefits of Attending

1. Enhanced Strategic Thinking:

   • Gain a deep understanding of global market dynamics and how to leverage strategic partnerships for business growth.

2. Practical Skills Development:

   • Acquire hands-on experience in identifying, evaluating, and negotiating with potential partners through interactive workshops and simulations.

3. Cultural Competence:

   • Learn to navigate cultural differences and align organizational goals, enhancing your ability to manage cross-cultural teams and partnerships.

4. Risk Management:

   • Develop strategies to identify, mitigate, and manage risks associated with global expansion and alliances.

5. Innovation and Collaboration:

   • Explore how collaborative R&D and co-branding can drive innovation and market penetration.

6. Expert Insights:

   • Benefit from real-world case studies and panel discussions with industry leaders who have successfully navigated global expansions.

7. Strategic Planning:

   • Create a comprehensive global expansion and partnership strategy tailored to your organization’s needs, with feedback from experts and peers.

8. Networking Opportunities:

   • Connect with other Chinese managers and industry professionals, fostering valuable relationships and potential collaborations.

9. Actionable Knowledge:

   • Leave the program with a clear action plan and practical tools to implement strategic partnerships and alliances effectively.

10. Competitive Advantage:

    • Equip yourself with the knowledge and skills to drive business growth and achieve a competitive edge in the global marketplace.

Registration

Online Registration is now Available! Choose the dates and locations that most suit you from the table below and click Register.